DIRECT MARKETING
"Let us be your partner in effective consultation and engagement exercises, via a maximum impact line of communication"
"IRIS Direct Marketing provides a single point of contact for the fulfilment of all your communications needs, in support of any consultation and engagement exercises regarding projects which affect the general public."
Specifically, we offer public relations, external communications and works related related communiqués covering all disruption resulting from rail infrastructure, track maintenance, and station refurbishment work. This service is also available for any consultation or engagement exercise
We have carried out hundreds of projects over two decades on behalf of companies such as TfL, London Underground, Balfour Beatty, Crossrail, Volker Rail and Bam Nutall, to name but a few, relieving them of the external communications aspects pertaining to a project so that they can concentrate on their core business.
Increasingly local authorities are requiring, or at least expecting contractors to follow best practice, when it comes to keeping residents informed and that this is done in a timely and transparent way. Proof of delivery for each and every item is often required which is why we offer both GPS and video recorded tracking options, which are especially useful in sensitive projects
Single point of contact
Legislative Compliance
Extensive track record
Best practice ethos
Proactive dialogue
Our previous work has proven that taking the initiative to open a line of communication with residents in situations where they are likely to be disturbed by necessary work-related events, minimises feelings of inconvenience greatly and offers clear results relating to community relations and brand enhancement.
Underpinning everything we do is our aim to ensure that a positive message is properly understood by all those affected, by being properly delivered and received in the spirit in which it was intended. We believe this to be key in creating goodwill and understanding among affected communities.
Bespoke campaigns
We specialise in successfully relaying the project communiqué to the relevant target audience via a bespoke direct marketing campaign. Careful attention is paid to delivering our client’s message using polite and personable staff who represent your business and your message with impeccable professionalism.
Our extensive experience in the rail and construction industries places us in a unique and knowledgeable position regarding the sensitivity of the issues we are dealing with, ensuring an exemplary level of service and client care.
Experts in Community Relations
As experts in all aspects of community relations we are able to go the extra mile to turn a good campaign into a faultless and streamlined operation which enjoys maximum impact. Our methods have been adopted as best practice by previous clients after being tailored to suit their specifications, and we are confident that we leave no stone unturned in our ongoing pursuit of excellence in our field.